Timing
Month 12
Purpose
Strong offer-based message for long-lapsed customers.
Variables
[SMSMarketingOptOutKeyword]
Sheet status
Pending approval
Having content — template is filled and approved is not false. Approved — ready except campaign name/link on GHL/Zenoti. Live — all required fields present, or the touchpoint is listed in touchpointVerification.ts with template/body content (production verified). On hold — overrides everything else.
GHL Campaign — Missing
Add
campaignName and campaignLink in journey data. The sheet stays on Approved until both are set, then moves to Live when content and approval rules are satisfied.Journey Stage
💎 Retention & Win-Back
Re-engage lapsed customers and remind about unused packages or gift cards.
Direct Link
/allura/reactivation-sms-month12Reactivation SMS (Month 12)
Allura Clinic
Business SMS
We'd love to welcome you back! Enjoy 10% off your next treatment or service. Reply to book. [SMSMarketingOptOutKeyword]
Just now
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